A premium tyre service delivered by Pirelli
The Pirelli brand is synonymous with prestige and performance, but this doesn’t stop at their products.
In 1998, the Italian tyre manufacturer launched the Pirelli Performance Centre (PPC) network to ensure that owners of performance vehicles, such as Alfa Romeos, can feel confident in getting their tyres changed at a location where the very best standards are adhered to.
Since the late 90s the concept has continued to evolve and there are now 122 PPC’s across the UK. But it’s not easy becoming a PPC. Each one has to pass the most demanding of technical audits twice a year. The audit is constantly evolving, with the current version consisting of 130 separate items. This ensures the highest of standards are achieved, maintained and, crucially, increased in each PPC.
Pirelli fuel gift card offer
Members of Alfa Romeo Owners Club can now benefit from an exclusive offer from Pirelli of a fuel gift card. Available only when purchasing Pirelli tyres from a Pirelli Performance Centre or official Alfa Romeo dealer, the card’s value depends on the size and quantity of tyres purchased as follows:
16” and below £10 (2 tyres) £30 (4 tyres)
17” £30 (2 tyres) £70 (4 tyres)
18” and above £50 (2 tyres) £100 (4 tyres)
Where can you get your tyres fitted? A dedicated website is set up at www.pirelli.co.uk/aroc. Here you will find all the promotional details and a dealer locator enabling you to search for your nearest participating dealer. Terms and conditions apply. Please note, only claims from a Pirelli Performance Centre, Longstone tyres or an official Alfa Romeo dealer will be accepted.
Alfa Romeo Owners Club members also receive 5% discount at Longstone Tyres on all Pirelli tyres. Members will need to quote their club membership number and purchase Pirelli tyres to receive the discount with Longstone.